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CEO Peter Grøftehauge wins two national Danish awards in November, celebrating his entrepeneurship and commitment to digitalization

The last few weeks have been an incredible one for Autorola Group, with the company’s CEO Peter Grøftehauge collecting not one, but two, high profile Danish awards in November from multinational professional service companies EY and PwC EY Entrepreneur of the Year Peter won the Grand Prize at the EY Entrepreneur of the Year 2024

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Autorola’s Digital Revolution in the Automotive Industry by PwC

This article is an abstract of a Danish feature originally published by PwC. Founded in 1996 by brothers Peter and Martin Grøftehauge, Autorola has grown into a global leader in online car auctions and innovative digital solutions for the automotive industry. With a vision to revolutionize car sales through the internet, the brothers launched an

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